PULCHRITUDE FIT PLATFORM

Fit more.
Keep the look.

The fit platform
for fashion brands.

Pulchritude is fit design software for fashion brands. It turns a target silhouette and selected body range into a garment-specific Fit Map and Build Spec, so teams can make clearer fit decisions before the next sample.

See the product ↗

ATL
33.7488° N
84.3880° W

Model walking in a long black leather coat — Look 01 / Long-line outerwear

Close fashion portrait in black leather — Detail / Shoulder & front line

Model seated on stairs in black leather — Motion / Fit recovery

What Pulchritude does

From target fit.
To build instructions.

Upload a look or 3D garment and choose the body range you want to fit. Pulchritude marks where the garment should hold shape, give room, shift tension, or recover after movement. The result is a Fit Map and Build Spec for 3D review and the sample room.

01.01

Target Fit

Mark the shoulder line, waist position, drape, volume, and hem that define the look.

01.02

Body Range

Choose the body profiles or measurement sets the style needs to work across.

01.03

Fit Map

See which garment zones should hold, give, shift tension, or recover after movement.

01.04

Build Spec

Share clear, zone-by-zone fit instructions with technical design, materials, 3D, and sample teams.

Product preview / Fit Map

See where the garment needs to change.

Choose a garment and body range. Pulchritude highlights four simple fit actions and turns them into a clear brief for the people building the piece.

BLACK LEATHER / LONG LINERANGE B / MIXED BODY RANGE

Model wearing a sculptural gold evening gown — Fit example / Evening
Keep volume where it matters.
The bodice can stay structured while the hip gets local room and the skirt keeps its intended volume.

Model in a red draped dress — Fit example / Drape
Keep the wrap line in place.
Pulchritude separates the visible design line from the areas that need room, so fit adjustments do not rewrite the dress.

The technology stays behind the garment.

Customers see the coat, the dress, the denim, the line. Fashion teams use Pulchritude behind the scenes to make fit decisions earlier and communicate them more clearly.

Night fashion portrait in denim and a printed headscarf — Look 04 / Denim / Detail

Model standing in a long black leather coat — Look 01 / Leather / Static

Full-length denim look photographed at night — Look 04 / Denim / Rear fit

Model seated in a black leather coat — Look 01 / Leather / Recovery

Built for fashion teams with recurring fit problems.

Pulchritude is most useful when a style looks right on one body, drifts on another, and the team keeps solving the same issue through repeated sample notes.

Evening & couture

Protect structure and volume while giving specific areas the room they need.

Tailoring & leather

Keep the shoulder, front opening, waist position, and long vertical line consistent.

Drape & jersey

Hold the wrap or diagonal line in place while fit adjustments happen around it.

Denim & essentials

Turn repeat fit problems at the waist, seat, hip, and leg into reusable garment instructions.

Fashion-house reference index

Visual and category benchmarks only. Pulchritude is independent and is not affiliated with the houses shown.

PRADA

LOEWE

JACQUEMUS

KHAITE

FEAR OF GOD

ALAÏA

Model in denim outside 235 Mitchell Street in Atlanta at night

Atlanta / South Downtown

Fit design software, built in Atlanta.

Pulchritude Fashion is building a commercial product for fashion brands from 235 Mitchell Street SW: a clearer way to design fit, review garments, and move better instructions into the sample room.

235 Mitchell Street SW
Atlanta, GA 30303

Start with one garment.

Bring us a style with a recurring fit problem. We will start with the target silhouette, the body range, and the fit decisions your team keeps having to repeat.

Talk to Pulchritude ↗